For better cleaning. Compact head. Feathered bristles. Recommended by dental professionals. Micro Tip: 1. 70% more micro-feathered bristle tips for more effective, soft, gentle cleaning. 2. Interdental bristle trim is designed to effectively remove plaque between teeth. 3. Raised center Dome Trim('bristles are clinically proven to clean below the gumline where periodontal disease starts (Data on file). 4. Angled neck to reach back teeth and hard-to-reach places better. 5. Comfortable and easy-to-hold handle. Dental Professionals recommend changing your toothbrush every 3 months or immediately after a cold, flu or any oral infection. GUMbrand.com. Try Gum soft-picks to gently remove food and plaque between teeth. Look for the distinctively shaped soft-picks handle. This is Sunstar's trademark and your assurance of GUM brand quality. Made in USA.