Frequently Asked Questions

What is SimpleNutrition?
SimpleNutrition is an exclusive program designed to help our customers find better nutrition choices among foods and beverages most important to them and their families. Items with SimpleNutrition tags are located throughout the store and many feature our Everyday Low Prices and Club Card specials, too. SimpleNutrition offers additional online resources including articles, tips, recipes and more.
What are the benefits of SimpleNutrition for customers?
The program helps solve a problem that customers have told us they have -- that they want to live a healthier lifestyle and eat better, but they aren't sure how to achieve that. SimpleNutrition is designed to help customers understand that we can help their families eat healthier, yet still affordably, by making it easier for them to find better choices in the store.
Why should shoppers use SimpleNutrition?
Finding nutritious options in-store is important to consumers as they become increasingly aware of how food choices can be linked to their health. SimpleNutrition can save time, money and frustration for our shoppers by making it easier for them to find better nutrition choices.
Are products tagged SimpleNutrition more expensive?
No, in fact, SimpleNutrition can help shoppers save money. Products with SimpleNutrition tags are found in most categories throughout the store and many feature our Everyday Low Prices and Card specials, so finding nutritious and budget-friendly items is easier than ever. You'll also find money-saving tips on our website.
Is SimpleNutrition meant to replace reading the Nutrition Fact panel?
No. SimpleNutrition complements the Nutrition Facts panel; it is not a replacement. The SimpleNutrition tags can help guide you towards better food choices, but for complete nutrition information about a food, we recommend that you read the Nutrition Facts panel.